Why do you need a Facebook Fan Page?

Many writers know they need to have a presence on Facebook. (I know I keep telling you that often enough.) However, some are really reluctant to set up a Facebook Fan Page. Do you really need a Facebook Fan Page?

Recently Facebook has shortened the name to simply Facebook Page. That may help some of the folks who were afraid they were being too pretentious by setting up their own “fan” page. Some people are now calling it a Like page, since there is a big button at the top that says “Like”.

Facebook is now the second most visited website on the Internet. Google is still the first, but people spend more time on Facebook. It’s a very important site for creating your presence on the Internet.

A Page gives you several advantages over just having a Facebook profile. Here are 7 reasons you need a Facebook Fan Page. › Continue reading…

After my post about getting started with social networking, I’ve received some questions about Google Profile. It’s a great tool, but Google released it with little fanfare.

Google profile is a great way to get your information on the first page of Google when anyone searches for your name. Your picture will also show if you upload a photo as part of your profile.

Disabling Google Buzz will delete your profile. You can recreate it, if you want. However, disabling Google Buzz will delete all of your connected social networking websites.

Before you set up your profile, get a Gmail email address for the name you want to use. It doesn’t have to be your email address, just use your name on the account.

Everyone needs a Google account. Google has lots of neat tools to help with your writing business. After you have your Google account created, you can start to build your profile.

› Continue reading…

It seems that every webpage I open these days has a video. Most of the time I have to make some hardware adjustments before I can hear the video. I ask myself (and the website owner) if the video is really necessary. Sometimes they are, but most of the time they aren’t. I do have a few (very few) favorite uses for video.

Lately I’ve been having problems hearing online audio with my computer. I’ve also been juggling the USB headset with the USB hard drive. This older computer has only two USB slots. One of those is used by my trackball. You better have a compelling reason for me to switch hardware and mostly likely reboot the computer so I can watch your video.

Talking head videos are extremely popular. When used appropriately, they can help you build a relationship with your audience. Used incorrectly, they just irritate your readers.

Does the webpage need a personal touch (like a bio or about page)?

Does the video provide something the read really needs to SEE?

Do you provide the same information in text below the video? If you really want me to receive your information, give me multiple ways to access it.

Video is a popular way to deliver training. Yes, it does help to see screenshots. However, if you have to switch back and forth between the video and the website, it quickly becomes tedious. A PDF with screenshots is more work to produce, but much more friendly for your audience.

However, there is one time that video trumps all other forms of media. That is to keep friends and family connected over long distances. There’s something special about letting your loved ones see your smiling face and hear a personal greeting.

Today I hope videos are winging their way to mothers all over the world. Happy Mothers Day to moms everywhere!

Did you give your mother a card, phone call, or video?

What is your favorite uses for video?

Leave a comment and let me know!

Write on,

Lynn