Since my last post about using your voice to build a relationship with your readers, several of my readers have asked questions about podcasts. What is a podcast? How do I make a podcast? How much does it cost?
What is a podcast?
A podcast is an audio file delivered via subscription. Instead of having to download a file to their computer, your audience can get the file automatically sent to their portable media device (iPod or other player) or to their computer. Then they can listen to your message whenever and wherever they want.
Media players have become a very popular way to make downtime productive.
This has also been called “time shifting”. The idea started with taping television programs to watch later. Portable media players have taken this idea to a whole new level.
How much does it cost?
Apple’s iTunes is to podcasting what Ezine Articles is to article directories. iTunes distributes free as well as paid content. It’s free and easy to set up a podcast. It’s great to tell your audience to “catch me on iTunes!” Of course there are other podcast directories as well. Put your message in as many places as possible.
How do I make a Podcast?

